Unit 1.4: Final Outcome of Southbank Brochure

Final Front, Middle, and Back of Brochure

I think the final of my front cover works really well because the collage effect makes the cover look interesting, and appeals to my target audience which is people of all ages and backgrounds, without looking too chaotic.
I also changed the way the date under the title was placed because it looked too chunky before, so now I just used a simple outline to it so it is noticeable but does not detract attention from the main images.
Another adjustment I added was a tagline to make the brochure more memorable. The tagline refers to the London Eye as it is a main feature of the Southbank, this is why I placed it inside the image of the London Eye. The line also suggests to the reader that lots happens in the area so will make people want to visit it even more.
I moved the images around so that there would be no sharp cuts to them and make it look like if the job was rushed.

The middle page of my brochure also looks really nice because it has the necessary information and is not too much writing that would deter the reader from continuing looking at the brochure.
The image I had chosen for 'Sucker Punch' didn't really fit in among the others, so I decided to change it; this really made the middle pages look professional and was the finishing touch to my middle page.

My back cover for the brochure works well because it offers the reader valuable information and makes good use of the title and tagline from the front cover, this is a way to ensure the reader knows the magazine would be able to recognize it if there were to be more of the same but for different times of the year. There was a corner on the back cover that looked quite plain so I added an image from inside the Royal Festival Hall when I visited it, to show one of the pieces on display in the gallery.








Overall, I think I have done really well on my brochure because there is a consistency throughout it that makes it look professional and I was able to stick to the brief: create a guide to my local scene, which is the Southbank, that appeals to my target audience of people visitng the area; these people are both males and females, of all ages, and backgrounds.